Most of the time SMSs offers are missed due to this problem.
Ofcourse this will primarily help unlettered and semi literate persons, and eventually become a fun for all the user.
The process is very simple and easy to operate.If somebody opens a message inbox, immediately after opening a message it will start reading the message. Isn't it very cool???
This project is done in IIT-Hyderabad Lab with a collaboration with the leading Handset maker. So far I understood this is in beta mode and people are evaluating this.
The other projects currently IIT Hyderabad have--
1.Re design of path-breaking software
2.Optical character reader with hand writing recognition.
3. Speech command for mobile.